Press & Facts
Why
We believe every entrance is a gesture, and that it deserves care. Where oud comes from, hospitality begins with scent: before you leave, when guests arrive, when you give. M'OUD brings that welcome to Switzerland, and makes it here, with Swiss care.
The four moods
| Mood | Fragrance | Concentration | Oud origin | On skin | Price (100 ml) |
|---|---|---|---|---|---|
| PRESENCE | Oud Amal | Extrait de Parfum 35 % | Thailand | 18–24 hours | CHF 420 |
| RADIANCE | Soleil Levant | Extrait de Parfum 30 % | Trat, Thailand | 12–24 hours | CHF 320 |
| WARMTH | Amber Mirage | Extrait de Parfum 30 % | Trat, Thailand | 12–24 hours | CHF 320 |
| JOY | D'Or Davana | Extrait de Parfum 30 % | Trat, Thailand · Boya, India | 12–24 hours | CHF 360 |
House facts
Brand language
For the moments we enter.
What's your M'OUD?
Ahlan. Grüezi.
#moudswitzerland
Coverage
In February 2026, M'OUD Switzerland was showcased at The Showroom Ramadan Edition — an exclusive fashion experience hosted in Dubai. The event transcended the traditional showroom format, creating a space where craftsmanship, fashion, and cultural identity converge.
A curated Ramadan showcase in Dubai brought together designers from across the region — celebrating contemporary fashion with the spirit of the holy month. M'OUD Switzerland presented its collection of Swiss-crafted oud extraits de parfum alongside leading fashion and luxury houses from the Middle East, Europe, and Asia.
The event was organized by The Event DXB, who produced dedicated content featuring M'OUD Switzerland and co-founder Maya Wally — covering the brand story and oud philosophy across their social channels. The event received extensive editorial coverage across leading Middle Eastern fashion and lifestyle media.
The Showroom × M'OUD · Dubai, 2026
Media Coverage
Event report data · per-occurrence verification pending
Editorial coverage of The Showroom Ramadan Edition.
Editorial feature on The Showroom Ramadan Edition.
Instagram coverage of the event and exhibiting brands.
Instagram Stories and editorial coverage of the event.
Instagram Stories from the event, tagging M'OUD.
Instagram coverage of the event with brand mentions.
Editorial article on The Showroom Ramadan Edition.
Website article covering the event in Dubai.
Syndicated event coverage across its platform.
Article featuring the event and participating designers.
On-camera interviews with designers and founders at the event.
Influencer & Creator Presence
60+ creators attended The Showroom Ramadan Edition. Selected guests experienced and shared M'OUD during the event.
"A refined fashion experience that redefined Ramadan elegance — where craftsmanship, heritage, and cultural identity came together on a single platform."
— The Showroom Ramadan Edition
Dubai · February 2026
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