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M'OUD · Swiss fragrance house · Zürich

For the moments we enter.

Composed in Zürich
Swiss Label since 2024
Extrait de Parfum · 30–35%
One bottle, one tree
Free shipping within Switzerland

Ahlan. Grüezi.

The Arabian welcome, made the Swiss way.

The Collection

Extrait de Parfum

D'Or Davana — Extrait de Parfum — Extrait de Parfum by M'OUD Switzerland
Pre-Order

JOY

D'Or Davana

CHF 360

Fruity · Ambery · Woody100 ml · 30%

Ships from 1 December 2026

Oud Amal Intense — 35% Extrait de Parfum, 100 ml — Extrait de Parfum by M'OUD Switzerland

PRESENCE

Oud Amal Intense — 35% Extrait de Parfum, 100 ml

CHF 420

Oriental · Oud · Amber100 ml · 35%

Hand-numbered edition of 1,000 bottles

Soleil Levant — Extrait de Parfum — Extrait de Parfum by M'OUD Switzerland
Pre-Order
Soleil Levant — Extrait de Parfum — fragrance notes

RADIANCE

Soleil Levant

CHF 320

Floral · White Flowers · Balsamic100 ml · 30%

Ships from 1 December 2026

Amber Mirage — Extrait de Parfum — Extrait de Parfum by M'OUD Switzerland
Pre-Order
Amber Mirage — Extrait de Parfum — fragrance notes

WARMTH

Amber Mirage

CHF 320

Oriental · Ambery · Woody100 ml · 30%

Ships from 1 December 2026

100 ml. 30 to 35 per cent extrait. Real agarwood resin. Oud Amal: matured for six months.

Insured, tracked delivery — free within Switzerland. Cancel up to 14 days before dispatch.

100 ml

Volume

30–35 %

Extrait de parfum

12–24 h

On skin

6 months

Maturation · Oud Amal

Oud Amal: 35 % Extrait · 18–24 h · matured six months. Soleil Levant, Amber Mirage, D'Or Davana: 30 % Extrait · 12–24 h.

TWINTPayPalApple PayGoogle PayVisa · MastercardInsured DHL shipping — free within Switzerland, EU from CHF 300, worldwide from CHF 600 · Cancel any time before dispatch, refunded in full
Soleil Levant · Amber Mirage · D'Or Davana

Discovery Set

Nobody should buy a fragrance they have never worn.

Three Extraits, 2 ml each.

Read more

A week on your skin, in your weather, through your days. Then you decide — or you decide against it, and you have still learned something.

Included

Soleil Levant · Amber Mirage · D'Or Davana

3 × 2 ml · 30 % Extrait · Swiss Made

CHF 40

Pre-Order · Made in Switzerland · Ships by 1 December 2026

The amount is credited against your first full bottle. Go further, and the trial cost you nothing.

Pre-order. Ships 1 November 2026 to the Gulf, 1 December 2026 to Switzerland.

Maya Wally, founder of M’OUD, presenting the collection

M’OUD in the World

Composed in Zürich.

Maya presented the collection to the press in February 2026. Since then, M’OUD has been featured in Layalina, Madame Figaro Arabia and Zahret Al Khaleej.

M'OUD Extrait de Parfum flakon beside raw agarwood logs, citrus and benzoin resin

The material

This is what oud actually is.

Agarwood resin forms when an Aquilaria tree defends itself against injury.

Read more

It cannot be grown to order. Ours comes from Thailand. It is made in Switzerland.

The materials

What comes first, and what remains.

A fragrance has a beginning, a middle and an end. Three of the places where ours start.

Schale einer kalabrischen Bergamotte in extremer Makroaufnahme mit sichtbaren Poren und aromatischen Öldrüsen.

Bergamotte

Kalabrien, Italien

Die Schale, kalt gepresst. Sie trägt den ersten Eindruck.

Gelbe Ylang-Ylang-Blüte von den Komoren in extremer Makroaufnahme mit den charakteristischen langen, gedrehten Blütenblättern.

Ylang-Ylang

Komoren

Wird in mehreren Durchgängen destilliert. Jeder riecht anders.

Harzreiches Agarholz aus Trat in Thailand in extremer Makroaufnahme, mit dunklen Oud-Harzadern im natürlichen Holz.

Agarholz

Thailand · Region Trat

Harz, das ein Baum nur unter Verletzung bildet. Nicht auf Bestellung anbaubar.

The full list sits with each fragrance, every origin named.

The question nobody asks

Can an oud be Swiss made at all?

Agarwood does not grow in Switzerland.

Read more

Neither does bergamot. Neither grows in Grasse — no perfume house in the world farms its own raw materials. An origin mark on a fragrance never says where the plant grew. It says where the composition is made, produced and controlled.

60 %

minimum share of manufacturing costs that must arise in Switzerland

80 %

minimum share of research, development and production costs

0 %

is how much raw materials that cannot grow here count — neither for us nor against us

Industry ordinance on the use of the indication of source ‘Switzerland’ for cosmetics, in force since 1 January 2017. Swiss Federal Institute of Intellectual Property.

Maya Wally, co-founder and creative director of M'OUD Switzerland, in Zürich

Our Story

Reworked until the formula held.

We believe every entrance is a gesture, and that it deserves care.

Read more

Where oud comes from, hospitality begins with scent: before you leave, when guests arrive, when you give. M'OUD brings that welcome to Switzerland, and makes it here, with Swiss care.

M'OUD, Worn

Worn and experienced across Switzerland and the Middle East.

“MashaAllah, they smell wonderful. Each one better than the last. My favourite is the Amber Mirage.”

Abdullah Alfurais

September 2026

“I just wanted to say a huge thank you Ali for your wonderful perfumes. That was incredibly kind and generous of you. It was such a pleasure meeting you at the airport — sometimes the best friendships and connections happen in the most unexpected places.”

Ahmed

VAE · September 2026

“Truly an essence of luxury. Thank you M'OUD for making me part of your journey”

Discovery Set, Instagram Story

“Wrapped in oud—deep, timeless, unforgettable.”

Saim Ali

February 2026

@saimali_official

“Smells like heaven”

Nannu

Dubai Mall · February 2026

“Fragrances at the height of beauty and luxury.”

A. Alawadhi

January 2026

@_aalawadhi

“I love to wear your perfume - it’s so good!”

Khalil Radi

@khalilradi_

“The best perfume brand”
“Absolutely one of my favorite fragrances right now! Swiss made with Arabic taste next level!”

Ahmed Selim

March 2026

@ahmedselimx

“Your fragrances are stunning.”

Sally Elazab

@sallyelazab

“Proud / What an honest video ! Keep going”

Dany Jarjoura

@danyjarjoura

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