Journal

Your First Oud

Oud has a reputation: heavy, dark, for connoisseurs only. On the skin it is often something else.

The Oud Scent Pyramid Explained

What you smell first, what carries the middle hours, and what remains. How the scent pyramid works when the base is oud.

How Long Does an Oud Perfume Last?

Concentration, materials, maturation and your skin decide how long an oud perfume stays. What to expect, and what helps.

An Oud Perfume for the Evening

An evening is closer than a day: smaller rooms, less distance. How to wear oud so it is noticed, not announced, from dinner to a wedding.

Oud for Winter: Warmth in a Bottle

Cold air changes how a fragrance behaves. Why oud and amber come into their own in winter, and how to wear oud when it is warm.

Oud Perfume, Oud Incense and Oud Oil

The same tree, three traditions: smoke for the room, oil for the skin, perfume for the day. How they differ and how they go together.

Agarwood Conservation: CITES and Responsible Oud

Agarwood is one of the most closely regulated botanicals in the world. How CITES protects it, and what responsible oud looks like.

The M’OUD Story: From a Honeymoon in Dubai to a Perfume House in Zürich

An idea from a honeymoon in Dubai in 2014, years of work, and a perfume house founded in Zürich in 2022. How M’OUD began.

Niche Oud and Designer Fragrance: What Actually Differs

Material, concentration, time, scale and who composed it: what really separates a niche oud extrait from a designer fragrance.

Extrait de Parfum vs. Eau de Parfum

How to Wear Oud

Oud is strong and unfamiliar at first. How to prepare, where to apply, how much, and how to let it unfold.